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Tag Archives: WOM marketing
Book Review – Word of Mouth Marketing: How Smart Companies Get People Talking
Recently, I finished reading Andy Sernovits’s books, “Word of Mouth Marketing: How Smart Companies Get People Talking”, and thought to have a review about this book on my blog. The first pages of this book give a thorough, yet concise, … Continue reading
Posted in Book Reviews, Recession Marketing Series
Tagged Book Reviews, WOM marketing, Word of mouth
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Market your business through “word-of-mouth”
In time of recession, when everybody is cutting down their cost, you can get a chance to highlight your business proposition by doing cheaper but effective marketing activities. Word-of-mouth marketing could be the one among your other marketing activates during … Continue reading
