Category Archives: Book Reviews

Book Review: “Marks of Excellence” by Per Mollerup

Posted on December 24, 2009 by joey

Today, I have picked Per Mollerup’s “Marks of Excellence” for review. If you are a creative designer or a brand marketer, this book definitely deserves to be on your coffee table. With a deep insight into trademarks and its meanings, … Continue reading →

Posted in Book Reviews, Reviews | Tagged , , | Leave a comment

Book Review – Word of Mouth Marketing: How Smart Companies Get People Talking

Posted on May 16, 2009 by joey

Recently, I finished reading Andy Sernovits’s books, “Word of Mouth Marketing: How Smart Companies Get People Talking”, and thought to have a review about this book on my blog. The first pages of this book give a thorough, yet concise, … Continue reading →

Posted in Book Reviews, Recession Marketing Series | Tagged , , | Leave a comment

Logos of the top 20 best selling game consoles of all time

Posted on May 2, 2009 by joey

1. Sony PlayStation 2: 2000 2. Sony PlayStation: 1994 3. Nintendo Entertainment System: 1983 4. Nintendo Wii: 2006 5. Super Nintendo Entertainment System: 1990 6. Nintendo 64: 1996 7. Microsoft Xbox 360: 2005 8. Sega Mega Drive: 1988 9. Atari … Continue reading →

Posted in Book Reviews, Design Reviews, Logo Articles, Logo Samples | Tagged , , | 1 Comment

The Small Business Start-Up Kit by Peri H. Pakroo

Posted on February 11, 2009 by joey

If you are an individual who is willing to start a business, the book “The Small Business Start-Up Kit” is just for you. This book covers all aspects of starting a small business from choosing a business form and legal … Continue reading →

Posted in Book Reviews | Tagged , , , | Leave a comment

Logo Savvy by Perry Chua & Dann Ilicic

Posted on January 22, 2009 by joey

In my life and my career, I have read many books including books for logos and graphic designing. Most of them are related to the ways of graphic designing and tips, but when I purchased and read Logo Savvy, I … Continue reading →

Posted in Book Reviews | Leave a comment