Category Archives: Case Studies

Design Elements of Banking and Financial Logos

Posted on June 2, 2010 by joey

No one understands the significance of a Logo design more than financial institutions. Especially, large financial organizations pay special attention to their brand image and corporate identity. In this blog post we decided to look at some famous logos from … Continue reading →

Posted in Case Studies | Tagged , , | 1 Comment

Hidden Objects in Popular Logo Designs

Posted on May 21, 2010 by joey

It is now a common knowledge that there is a hidden arrow in FedEx’s logo design. A long time ago FedEx’s spokesperson James Bunn said that: The arrow was indeed intentional as a secondary design element. If the viewer sees … Continue reading →

Posted in Case Studies | Tagged , , , , , | Leave a comment

What’s Wrong with the Glasgow 2014 Common Wealth Games Logo

Posted on March 24, 2010 by joey

Our fellow Logo Design bloggers are discussing the new 2014 Commonwealth Games logo. So we decided to throw in our two cents of wisdom into this matter. First of all we agree with the bloggers and reviewers that reviewed the … Continue reading →

Posted in Case Studies | Leave a comment

Logo Design Review: Wikipedia

Posted on December 15, 2009 by joey

Everybody is quite familiar with Wikipedia, the world’s largest online resource for content about everything. On January 15, 2001 when it was officially launched, the founder Jimmy Wales used the American flag “Old Glory” as its logo; but it turned … Continue reading →

Posted in Case Studies, Design Reviews, Reviews | Tagged , | Leave a comment

Origins of Twitter Logo

Posted on December 8, 2009 by joey

We are sorry to announce that the bird we all love and recognize is not Twitter’s official logo. Yet, still we see the bird everywhere representing twitter. Just to clarify things, this is twitter’s official logo: So where did the … Continue reading →

Posted in Case Studies, Design Reviews, Reviews | Tagged , , , , , | 3 Comments